Wednesday, April 09, 2008

A new luxury car website - TestDriveIt.co.uk - launches this week, built on Shine Marketing's content management system for publishers.

The new site brings together reviews and editorial of luxury and performance sports cars, as well as ways that readers can 'live the dream' by getting their hands on the car of their dreams at track days, luxury car hire, and used car sales.

As well as designing and building the site, Shine Marketing are providing support in monetising the project through advertising, sponsored editorials, email marketing and classified ad sales for the site.

Shine are also developing the site's traffic in the early months through SEO, search advertising and email.